Home / Meta ads
Meta ads for Tucson businesses, done properly.
Meta automated the targeting. What's left is creative, and most accounts are still running one or two ads a month. I test 4–10 new ads a month, cut what doesn't work fast, and put your budget behind what brings in leads.
You don't have a targeting problem. You have a creative problem.
The problemAdvantage+ campaigns and automated audiences mean Meta's algorithm now reads your ad and decides who sees it. The creative is the targeting.
Most accounts I audit have a big gap in cost per lead between their best and worst ad. That's a volume problem: one or two ads a month isn't a test, it's a guess.
And when leads do come in, they land on a slow homepage with no follow-up, so the ads get blamed for a funnel problem. I fix both.
What you get.
What's included4–10 new ads a month
Hooks, statics, carousels and Reels, built so we learn what works — not just what looks nice.
Campaigns the algorithm can use
Consolidated Advantage+ lead and sales campaigns, so budget exits the learning phase instead of being spread thin.
Pixel and Conversions API
Every lead, call and form tracked properly, so Meta optimises toward customers instead of cheap clicks.
Numbers you can read
Spend, leads and cost per lead, explained in plain English every month.
Nothing goes live without you
Every ad is approved by you before it spends a dollar.
A direct line to Emi
Strategy calls with the person actually running your account.
How it runs.
The first monthAudit and tracking
I pull your last 30 days, sort by cost per lead, and fix the pixel and conversion events.
First creative batch
Your first 4–10 new ads, built from different hooks and angles so we learn fast, approved by you.
Test and scale
Anything costing over double your target gets cut. Winners get the budget, the rest funds the next test.
Do this. Not that.
The Do Better wayDo thisGive the algorithm fresh creative every month and let it find your buyers.
Not thatStack interest audiences and fight the algorithm by hand.
Do thisOptimise toward leads that become customers.
Not thatCelebrate reach and impressions that don't pay invoices.
Do thisConsolidate budget so campaigns can learn.
Not thatSplit a small budget across eight ad sets.
Meta ads start from $2,000 a month, all in — management, creative and ad spend, with 4–10 new ads a month. On bigger budgets, 20–30% of ad spend covers management and creative. Billed monthly upfront, and you can leave any month.
See pricingMeta ads: common questions.
FAQHow much should a Tucson business spend on Meta ads?
You can start from $2,000 a month, all in — that covers my management, your creative and the ad spend itself. As results come in, we scale the budget behind the ads that bring in customers.
How fast will I see leads?
Most accounts see the first leads once the first creative batch goes live in week two or three. The first 30 days are about finding the winners; months two and three are about scaling them.
Do you make the ads too?
Yes. Creative is the job — I plan, write and produce the ads, and shoot on location around Tucson when a campaign needs it.
Am I locked into a contract?
No. Each month is billed upfront and you can leave any month, with no exit fee.